Party Down rebranding
Party Down Catering is a Los Angeles-based catering company serving
Southern California’s wealthy population. They cater all types of events
with an unpretentious attitude and a sense of humor.
Los Angeles-based upper class men and women with a sense of humor, who love to entertain,
but would prefer not to put in the time and effort that’s required to hosting a successful event.
• The company employs aspiring actors and entertainers, who will be as engaging as they
• The team is open to all event types, from parties at private homes to corporate retreats to
high school reunions.
• The pink bow tie is a signature part of the Party Down uniform and should be incorporated
in some way.
• Color palette that incorporates black and white
A brand identity, which includes:
Black and white logo, colorized logo, black and white badge, colorized badge, wide logo, monogram, typographic system, color pallette, pattern